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Posté 28 janvier 2010 - 18:10
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my questions for you are what is the promo schedule going to be like and how is it going to differ from the back to basics era and will RCA try to get her a #1 single?
The promo schedule hasn't be set in stone, however it will differ greatly to Back To Basics since this album is more mainstream accessible. What I mean by that is Bionic is more a definition commercially, rather than an expression. Back To Basics was more 'left of center' and a difficult album to market against other popular albums at the time. There is no doubt that this album will be a number 1, and target marketed as just that.
The promo schedule hasn't be set in stone, however it will differ greatly to Back To Basics since this album is more mainstream accessible. What I mean by that is Bionic is more a definition commercially, rather than an expression. Back To Basics was more 'left of center' and a difficult album to market against other popular albums at the time. There is no doubt that this album will be a number 1, and target marketed as just that.
Les dates de promotion ne sont pas encore complètes, mais il y aura une forte différence par rapport à la promotion de "Back To Basics", car l'album a la capacité de toucher d'avantages d'auditeurs, plus "commercial" par son côté éclectique donc.
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Pristine, have you any word on when the site will relaunch?
I'd dare say the reason the site hasn't been relaunched is because they are waiting on the single to drop. When it does I'd pretty much bet on the new site to launch simultaneously.
The new site won't launch before the new single.
I'd dare say the reason the site hasn't been relaunched is because they are waiting on the single to drop. When it does I'd pretty much bet on the new site to launch simultaneously.
The new site won't launch before the new single.
La nouvelle version du site officiel fera son apparition simultanément avec le nouveau single.
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But are we going to get a press release before we got to hear the single?
Also, do you know how many tracks will have the album and if there will be a deluxe edition of it?
I hope you can answer this.
To be honest, with the marketing expected on this release it shouldn't surprise you to hear the first single without a press release. There is already alot of coverage on this album out in the wild, and more to come.
There are plans of multiple formats and editions of this album. Again, any information that is currently out is not accurate - as in what someone posted earlier to me from a Japanese website. But, yes - there will be other versions. There is no further information on these yet however.
Also, do you know how many tracks will have the album and if there will be a deluxe edition of it?
I hope you can answer this.
To be honest, with the marketing expected on this release it shouldn't surprise you to hear the first single without a press release. There is already alot of coverage on this album out in the wild, and more to come.
There are plans of multiple formats and editions of this album. Again, any information that is currently out is not accurate - as in what someone posted earlier to me from a Japanese website. But, yes - there will be other versions. There is no further information on these yet however.
Il ne faut pas attendre un communiqué de presse - comme est censé faire toute maison de disque avant lancement de nouveau single/album - partant du principe où le single risque d'être lancé en grande pompe, par surprise!
Il semblerait que Sony ait déjà planifié la sortie de différents formats pour l'album "Bionic". Une première pour Christina, qui n'a jamais bénéficié de la sortie simultanée de plusieurs versions pour un même album. Rien d'officiel, mais on peut prévoir une sortie CD et une sortie CD + DVD.
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Will Xtina have a new persona this era?Have you seen the album's artwork?How was it?
This is a new beginning for Christina, a reinvention you could say. So, yes, she will have something of a new persona. I've seen no artwork yet. As soon as I do, I'll be sure to let you know.
This is a new beginning for Christina, a reinvention you could say. So, yes, she will have something of a new persona. I've seen no artwork yet. As soon as I do, I'll be sure to let you know.
C'est une nouvelle ère pour Christina, donc on peut s'attendre à une sorte d'alter-égo, dans la lignée de "Baby Jane". Mais rien de bien officiel pour l'instant.
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are they surprises about and on the the album that we don't know yet?
Of course
Of course
Il y aura des surprises dans l'album que l'on ignore encore. C'est vague, mais c'est à noter.
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Should we expect news?
Hopefully there will be news this Friday, yes. The reasoning behind this is because Sony will announce their releases for the first half of the year. It will only be a small piece of news, so don't go expecting a full tracklisting, lyrics, photos etc.
Hopefully there will be news this Friday, yes. The reasoning behind this is because Sony will announce their releases for the first half of the year. It will only be a small piece of news, so don't go expecting a full tracklisting, lyrics, photos etc.
On devrait avoir quelques informations supplémentaires, officielles cette fois-ci, d'ici vendredi (donc samedi matin pour nous). Sony va annoncer toutes les sorties du premier semestre officiellement.
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When devising Christina's upcoming marketing strategy, did you look to other artists' strategies to use as a template, such as Beyonce's? I know that you've already touched on this before, but could you elaborate on how the new marketing strategy will be different from B2B's strategy? Any 'outside-the-box' approaches? More use of the internet? Or should we expect a traditional approach?
The only thing I can say is that marketing has already begun on Bionic, and most - if not all, of you guys have been exposed to it.
I can't really go into more detail on that.
The only thing I can say is that marketing has already begun on Bionic, and most - if not all, of you guys have been exposed to it.
I can't really go into more detail on that.
Il est confirmé que le plan marketing pour "Bionic" a déjà été lancé et la plupart d'entre-nous, si ce n'est tout le monde, y a déjà été exposé (voilà qui va relancer le débat sur les trois vidéos mystères ... :rolleyes: )
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Je résume : une information relativement nouvelle va tomber dans 2 jours via SonyBMG/RCA. L'album sortira sous plusieurs versions et le plan marketing pour "Bionic" a déjà été lancé dans la discretion la plus totale. Les paris et rumeurs sont relancés, à vous de commenter :pc:
